Margaret Vanschaemelhout
Margaret Vanschaemelhout
Margaret Vanschaemelhout
Margaret Vanschaemelhout
Hello—I'm Margaret!
I'm a mission-driven designer looking for new opportunities. Check out my work and say hi! 👍
Graphic Design | Brand Development | Presentation Design | Corporate Communications
Residently
Residently, a prop-tech startup based in the UK, is developing a mobile app to enhance the rental experience for both renters and landlords. In my capacity as the sole visual marketing designer, I crafted
digital and print marketing communications.
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Marketing communications (b2b + b2c)
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Investor pitch decks | Presentation Design
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Landing pages/app assets
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Videos/animations
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Social media ads
Scandinavian Designs
For over half a century, Scandinavian Designs has been a leader in contemporary home furnishings across the USA. As Lead Designer and Creative Director, I drove the company’s rebranding and digital transformation, refining the brand language and overseeing the shift from static catalog sites to a fully integrated eCommerce platform. Additionally, I supported over 40 retail locations with signage, display graphics, catalogs, and promotional campaigns, creating a cohesive omnichannel brand experience across digital and physical touchpoints.
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Brand development and guidelines
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Website UI design and digital production
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Print design for ooh, catalog, direct mail, and billboards
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Email design
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Design & photo direction and production, prepress
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Retail store design and merchandising
Roast Restaurant
Designed a collection of printed experience vouchers for Roast Restaurant in the UK. Each gate-folded design, printed on premium matte paper, unveils a range of exclusive experiences such as foodie tours, full English breakfasts, and cocktail making sessions.
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Creative direction, design and print coordination
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Project management
Links Charitable Trust
Links chronicles the lives of Munnekollal's residents on a micro level and explores the broader narrative of India's internal migrant population seeking livelihoods and critical medical care in Bangalore. Photographer Rakhee Dhanwani captures the community's essence through evocative photographs, complemented by Sharon Otmar's original abstract paintings. Proceeds from the sale of this collaborative work support children through the Links Charitable Trust.
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Book design, layout & production
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Exhibition catalog, signage, and promotional materials
American School of Bombay
I designed and oversaw the production of a commemorative memory book for the American School of Bombay in Mumbai, India, marking the graduation of elementary school students. The book featured dedicated sections for each student, including photos and personalized messages from families and teachers.
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Book design and layout
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Research, archiving, and photo editing
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Print coordination and distribution
Scandis.com
I spearheaded the brand development and design production for SCANDIS, (Scandinavian Designs' eCommerce test division). My responsibilities included transforming catalog-only sites into fully responsive eCommerce platforms for its sister sites.
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Developed brand identity and crafted compelling copywriting.
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Directed photo shoots/content production.
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Executed strategic email marketing campaigns to drive engagement and sales.
Behind the scenes at photoshoots
Behind the scenes at photoshoots
Retail Display Graphics & Signage
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Signage/retail display design & production
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Project management
Kettel Homes
Kettel Homes is a Rent-to-Buy startup that assists first-time buyers who cannot access traditional mortgages by enabling them to save a portion of their rent toward their deposit. In my role as a freelance designer, I created social ads and overall design support.
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Pitch Decks/Corporate Communications
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Social Media ads
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Image/Icon design
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Concep
Concep by Litera revolutionizes legal marketing with sophisticated software enabling firms to deliver personalized and timely digital content to clients. As a freelance designer, I crafted compelling visualizations tailored for interactive platforms and print media.
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Reports, Brochures, Slide Decks
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Data Visualization
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Social Media
Harden's
Harden’s is a prestigious UK restaurant guide, featuring detailed reviews and ratings from diner feedback. It includes a broad spectrum of dining options, from fine dining to casual eateries. As a freelance designer, I created compelling book covers and other sections of the guide, such as maps and overall layout ensuring the design reflects its esteemed reputation and appeals to readers.
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Book layout and cover design
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Set up files for prepress for accurate and high-quality printing
